Minimol Anil Job, Arab Open University, Kingdom of Bahrain

The main objective of this research is to identify the factors influencing the intentions to adopt the public computing by the private sector firms. In this research the researcher examined the ten factors influencing the cloud computing adoption using a proposed integrated model which incorporates aspects of the Technology, Organization and Environment factors such as Complexity, Compatibility, Security Concerns, Trialability, Cost Saving, Top Management Support, Prior IT Experience, Organizational Readiness, Competitive Pressure and External Support. In order to test influencing factors a survey was conducted and one hundred and twenty two valid responses were received from IT decision makers from forty firms in different industries. The results revealed that the Compatibility, Cost Saving, Trialability and External Support are the main influential factors in the adoption intentions of public cloud computing. Future research could be built on this study by developing different model for each industry because each industry has unique characteristics that can influence the adoption of the technological innovations.

cloud computing, virtualization, security, Compatibility, Complexity, Trialability